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The Investing Edge
of Enterprise IT


RedBOAT
19
Dec
2012

Five Winds of Change in Enterprise Sails (Sales)

If there was one theme that consistently arose during our enterprise sales strategy forum a few weeks ago, it was that selling to business now is a completely different ballgame than it was 10 years ago. Our panel, made up of sales and IT executives from companies like Staples, HubSpot, and American Tower, among others, provided significant insight into how
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07
Dec
2012

Infographic: ClickFox Finds Shoppers Get Better Customer Service Online

Last week Ascent portfolio company ClickFox published the below infographic, which shows two major trends at work simultaneously: how Big Data insights can illuminate consumer behavior and how retail is evolving from bricks-and-mortar to multi-channel commerce, which Ascent calls “More clicks, less bricks.”  ClickFox leveraged more than 500 million consumer behaviors across their customer base to reveal that shoppers are
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