WHAT WE'RE READING
The Investing Edge
of Enterprise IT
Mar
2013
Announcing the Ascent Storify Page
While our singular focus at Ascent is enterprise IT, our portfolio spans a wide range of tech subcategories: Software & SaaS, Data & Analytics, Cloud Business Services, Mobility & Communications, Financial Services & Transaction Technology, and Security & Compliance. Each sector witnesses regular news and innovation, and each has numerous compelling stories. To help facilitate telling those stories, we’ve created
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Nov
2012
Winning the New Enterprise Sales Game: This Week’s B2B IT Forum
We are very pleased that our second B2B Enterprise IT Forum was so well received. Thank you for all of the positive feedback. We had a strong turnout, smart questions from our audience, and great advice from our panelists on how to successfully sell enterprise IT. If you weren’t able to attend, we’ve compiled some of the key takeaways from
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Sep
2012
Observations from Dreamforce 2012
I was at Salesforce’s Dreamforce conference yesterday with 95,000 of my closest friends. Seriously, that’s how many people registered for this event. It’s an impressive display of organizational prowess and the Salesforce team puts on a great show. The keynote yesterday morning featured lots of slick videos and loud music. It also included appearances by Tony Robbins, The Cake Boss
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Sep
2012
Ascent’s August: Big Data, SaaS Metrics, Entrepreneurial Advice and More
Our blog has been relatively quiet for the last month, but it’s not because we’ve stopped writing or taken a long vacation. We’ve been quite busy, actually, contributing articles to various publications throughout the month of August. Here’s a quick recap of what we’ve written recently, in case you missed them: GigaOM: The Problem with SaaS Metrics (August 4th) I
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